Does Your Organization Have a Strategic Internal Communication Plan?

Missing Link in Communication?

In a previous post we identified five ways to enhance the success of Continuous Improvement (CI) within an organization, with “communication” being one of the keys.

Consider that, even if a team applies the CI methodology to great success but no one hears about it, the goal of making CI a cultural way of doing business will not catch on.

However, facilitating consistent and open internal communication is one of the many things in life that might be simple, but not necessarily easy.

For example, Bruce Bolger, Co-Founder of the International Center for Enterprise Engagement, shared an interesting observation recently when he said, “Most organizations put far more effort into communicating with customers than with employees.”

We’ve found Mr. Bolger’s comments to be accurate. In many cases, customer communication is the higher priority, thus making it easy to put internal communications on the back burner. In other instances, the “silo” approach to operations tends to result in haphazard internal communication.

To gain the best results from its CI as well as its Engagement effort, an organization must connect these initiatives, along with internal communications, to a strategic and systematic approach.